Nissan announced that the 2017 Maxima, Murano, Rogue, TITAN and Versa have been named the top vehicles in their respective segments in AutoPacific’s 21st annual Vehicle Satisfaction Awards (VSA), a survey of over 54,000 owners of new 2016 and 2017 cars and light trucks. The five category wins were more than any other automotive manufacturer.
Murano won its category for the third straight year, while Rogue and Maxima became two-time award recipients. TITAN and Versa won for the first time.
The VSA awards are based solely on owner input – measuring owner satisfaction with 49 attributes of their vehicle rather than surveying things gone wrong. “VSAs look at the big picture, which includes owners’ experiences with their vehicle’s quality and safety, but also goes deeper into the heart of the ownership experience,” said George Peterson, president, AutoPacific.
Nissan was the fastest growing brand in the U.S. in 2016, thanks in part to strong sales performances by the VSA winning vehicles. Rogue sales, for example, were up 14.9 percent in 2016 and have increased nearly 34.9 percent already in the first five months of 2017. TITAN sales have increased nearly 289.5 percent during the same period.
“Rogue has proven to be truly in a class by itself, as have Maxima and Murano, since all three vehicles underwent complete redesigns in recent years,” said Scott Shirley, vice president, CMM and Marketing Operations, Nissan North America, Inc. “We’re also pleased to have Versa and the new TITAN recognized by owners in the VSA survey – confirming Nissan’s strength across a wide range of vehicle categories and prices.”
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